Marketing ingenuity in action; donations for education show overflowing love and care
Category: Industry news
Time: 2015-08-17
Summary: Let your dreams take flight and realize your life's value. On August 16th, the "Dream Takeoff" Innovation and Entrepreneurship Competition for Youth officially kicked off its practical marketing phase.
Let your dreams take flight and realize your life's value. On August 16th, the "Dream Takeoff" Innovation and Entrepreneurship Competition's practical marketing phase officially kicked off.
In this practical marketing exercise, 30 contestants were provided with a natural and green beverage—"brown rice milk"—to sell. The contestants showed their various skills, selling over 160,000 yuan in just one day. This greatly exercised the contestants' various skills, laying a practical foundation for their future entrepreneurial endeavors.
The proceeds from the sales by the 30 contestants will be used for charitable activities such as funding education.
It is understood that since its establishment, the company has been enthusiastically involved in charitable causes, having successively provided financial assistance to over 300 impoverished university freshmen over the past ten years. In addition, the chairman also greatly cares about and supports youth entrepreneurship. In 2009, he sponsored and supported the "2009 China Xinyu Youth Entrepreneurship Challenge", serving as a mentor for young entrepreneurs. To date, nearly 5 million yuan has been cumulatively contributed to charitable causes.
Keywords: Marketing ingenuity in action; donations for education show overflowing love and care
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